On Monday, City of Waterloo Council will be receiving a report from Professor Casello and Professor Moos of the University of Waterloo concerning the economic contributions of bicycle users to Uptown.

Key findings include:

• There is significant diversity in the modes of travel people use to shop or eat in Uptown – not everyone arrives by car.
• People who travel to shop by bike do so more frequently than those by car, and spend just as much overall.
• Lack of bike lanes, traffic, and limited bike parking are barriers to cycling Uptown, (for both cyclists and non-cyclists alike).

This study contributes to the already compelling case for protected bike lanes on King Street. A street that is safe and welcoming to all modes of travel would boost the economic vitality of the Uptown core.

For more details, see the full report below.
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